Personal Brand Series: the Dance Artist with a Vision

Jemima Hoadley is a Dance Artist with a VisionJemima Hoadley is a Dance Artist, and I remember how I was instantly bowled over by her candour and warmth when I first bumped into her, here in the parks  of London’s Bloomsbury.  Jemima may appear laid back and charming at first sight, but she’s got a vision for all of us, there’s …

Personal Brand Series: The Career Coach for Mums

Janine Esbrand is a Career Coach for mums, a.k.a the Cheerleader…  Talk to this Career Coach, even for a short while, and you come away feeling lighter, you come away feeling uplifted and energised, trusting that you can achieve what you’ve set out to do. Janine Esbrand helps mums build careers they love whilst raising a family.  Yes, she is a …

Personal Brand Series: from Interior Designer to Artisan Maker

Isabella Strambio: an Interior Designer’s transformation. Isabella Strambio is an interior designer by trade and she transformed herself into a maestro artisan and educator when she challenged herself – and excelled – to learn 12 crafts in 12 months.  This was in 2016 and she duly recorded this journey on her blog and only a year later she was able to quit …

Personal Brand Series: the Nutritional Therapist

Sandra Greenbank leads the Wholesome Life as a nutritional therapistSandra is a nutritional therapist specialising in fertility, working intensively with couples to find the root cause for their fertility issues and trying to heal those with nutritional and lifestyle changes, functional tests and supplements. Sandra’s got strong ethics, which shine through when you speak to her and she makes sure she …

Personal Brand Series: the Authentic Brand Photographer

Catherine Berry is your BFF Authentic Brand Photographer. I’ve had the pleasure to work with Catherine and she’s obviously a great brand photographer with a superb eye for detail as well as never losing sight of the big picture.  But she’s got an unrelated skill set: Catherine immediately makes that connection to the people around her. I felt like I’d found my long-lost twin …

Attract Your Ideal Customer

Lock In Your Ideal Customer in 3 Simple Steps… Small business owners, creative entrepreneurs, solopreneurs, whether you’ve been in business for years, or just getting started. Are you dedicating time to creating and nurturing your ideal customer avatar? Having your ideal customer avatar in place is the one thing you need to master, to set you up for success. Understanding your ideal …

Personal Brand Series: the Digital Copywriter

Laura Robinson is a digital copywriter – or should we say Wordsmith?Laura Robinson of Worditude is not your average digital copywriter, she’s a content marketing expert and strategist. It would even be fair to say that she’s an educator, leader, content strategist, and all round super woman. And would it get to her head if we said that? No! Her sense of …

Personal Brand Series: Zoe Whitman is the Millennial Bookkeeper

The growing tribe of  heart-centered entrepreneurs:  guys, dust off your suits because there’s a new breed of businesswoman in town! They can be best described as heart-centered entrepreneurs and they care deeply about the impact they’re making on their clients’ lives. Today we get to meet an accountant who turns a page in her industry by making bookkeeping accessible and transparent …

Personal Brand Series: Hannah, the Social Entrepreneur

How social entrepreneur Hannah is cheering on tired parents… Social entrepreneur Hannah hand-picks products from independent UK brands and creates bespoke gift sets, and she (hand!) designs her own range of products featuring cheerful affirmations and quirky slogans. But it’s not only uplifting products she’s offering on her website. If you shop at Apples & Pips you can actually boost your conscience …